Financial writing that delivers results
Crafted Writing is a one-stop financial communications and writing agency.
Founded by financial markets and banking veteran Stephen Craft in 2008, we have a deep heritage in financial services, with specialist expertise in sustainability, HR content and communications, employer branding and more.
Since then, we’ve built a diverse team of exceptional writers with years of experience in financial services communications, content, marketing and strategy. Together, we’ve delivered thousands of projects for some of the leading names in Australian and global financial services.
What makes us different
Deep industry experience
Because we come from your world, we can help you achieve better results faster by clearly articulating your unique value.
Connections built on understanding
We cut through complexity to uncover the emotional core of your message – so you can build more meaningful connections with your customers, your people and your community.
Strategy with purpose
We move rapidly from idea to execution, with practical communications strategies underpinned by insight and designed for your business objectives.
Expertise on tap
We act as an extension of your business, so you always have flexible access to writing expertise, ready to scale up or down as each project requires.
Our leadership team
Stephen Craft
A financial markets and banking veteran, with decades of experience in content strategy, information design, writing and editing. Ex-CBA, CommSec, IBM.
Tim Stewart
After a career as a financial journalist and editor, Tim moved in-house to run the content program for Australian Ethical Investment. Former editor of InvestorDaily, IFA and Fintech Business.
Shandel McAuliffe
The founding editor of HR Leader, Shandel has wide-ranging experience in management roles across marketing, communications, PR and content in Australia and overseas. Ex CIPD and Adecco Group UK&I.